In this article I would like to look at the difference
between mlm and a normal internet business. This is very
important when deciding which business model you are going
to choose.
Let us look at the fundamental differences between the two
and compare:
1) Mlm
You need to recruit people in your network. You then need
to be able to train them so that they can duplicate your
efforts and recruit other people. This pattern will
continue until you have a big downline. However, this is a
lot easier said than done. This is why usually only the top
five percent of people succeed in network marketing. They
fail to train their distributors properly so that they will
recruit people successfully.
In order to succeed with network marketing you need to be a
very strong leader. This means that you may have to do a
lot of personal development to acquire the personal skills
that you need.
The 3 elements required are that you need to be able to
train your distributors, demonstrate that the process works
and recognize your top performing distributors.
2) A Conventional Internet Business
This type of business is simpler to succeed as their are
less steps involved and less emotion as you do not have to
deal with the emotion of distributors quitting.
You need to choose a highly focused niche market, drive
traffic to your website and build a targeted list of opt in
subscribers that you can use your autoresponder to convert
into paid customers.
So which business model is best? Personally for me I would
go for the internet business as I do not have to deal with
the emotion when distributors quit. However, some people
may differ and I leave it up to you to decide.
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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
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